Do you engage in seminar selling on the topics of Rollover IRA or retirement income? If you do you will find Retirement Time to be a wonderful way to increase conversion rates. At your seminars prominently mention your Retirement Time website and make sure that seminar attendees are aware of your URL. Much of the impact of your seminar can be forgotten within 72 hours. When you ask for an appointment and get resistance, urge the attendee to visit your Retirement Time website. This will “refresh” the attendee’s memory, create a positive impression and allow the attendee to come back to you with a request for a personal meeting. In this way you are empowering the investor.
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- Google offers a free service called Google Analytics which can provide comprehensive analytic reporting on your Retirement Time web site.
- Contact your community newspaper and get into a conversation with a reporter on the topic of emerging strategies for delivering high-quality investor education.
- Start an email marketing campaign. Begin to email your existing clients plus any prospect lists you may have and send the link to your Retirement Time website to your target audience
- Search in this way: “First Name Last Name, retirement.”
- Whenever you refer a prospect to your Retirement Time website mention that the prospect should feel free to use the “Refer a Friend” link.
- Much of the impact of your seminar can be forgotten within 72 hours. When you ask for an appointment and get resistance, urge the attendee to visit your Retirement Time website.
- You should place the Retirement Time logo on your existing website’s home page and make it a “hot link” to your Retirement Time website.
- Driving Traffic to Your Retirementtime Website